CLAUDE COWORK Skills for Marketing
Browse individual Claude Cowork skills for marketing. Pick the ones you need and add them one at a time.
Why Claude Cowork Skills?
Claude Cowork is powerful, but out of the box it doesn't know your brand voice, SEO best practices, or marketing workflows. These skills fix that.
SEO & Content
Keyword research, SERP analysis, content optimization
Analytics
Google Analytics 4, Search Console, DataForSEO integrations
Copywriting
Brand voice, copy frameworks, headline generation
CRO
Landing pages, signup flows, A/B testing, pricing strategy
Campaigns
Email sequences, social content, paid ads
Each skill is linked to its original source. We curate, test, and maintain compatibility — but credit stays with the creators.
All 79 Skills
Filter by category or browse them all. Click any skill to see its full instructions and add it to Claude.
/get-seo-context
Retrieve or create SEO context (guidelines, target keywords, competitor analysis) from Context Link. Use when the user mentions "SEO context", "SEO...
/get-seo-writing-context
Retrieve or create SEO writing context (brand voice, style guide, writing examples) from Context Link. Use when the user mentions "brand voice", "s...
/save-seo-context
Save or update SEO context (guidelines, target keywords, competitor analysis) to Context Link. Use when the user says "save SEO context", "update S...
/save-seo-writing-context
Save or update SEO writing context (brand voice, style guide, writing examples) to Context Link. Use when the user says "save brand voice", "update...
/backlink-analysis
DataForSEO backlink analysis: backlink profiles, referring domains, anchors, domain authority
/competitor-analysis
DataForSEO competitor analysis: keyword gaps, competing domains, domain intersection, link gaps. Use when the user mentions 'competitor analysis', ...
/content-analysis
DataForSEO content analysis: brand mentions, sentiment analysis, content monitoring
/google-trends
DataForSEO Google Trends: search interest over time, trending topics, keyword trends
/keyword-research
DataForSEO keyword research: search volume, CPC, competition metrics, keyword ideas, and keyword suggestions
/serp-analysis
DataForSEO SERP analysis: Google, Bing, YouTube organic search results and rankings
/technical-seo
DataForSEO technical SEO: page audits, Lighthouse scores, site crawls, technology detection
/ai-seo
When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mention...
/competitor-alternatives
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative...
/free-tool-strategy
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when ...
/programmatic-seo
When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pag...
/schema-markup
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "str...
/seo-audit
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I...
/site-architecture
When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the ...
/competitor-alternatives
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative...
/free-tool-strategy
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when ...
/programmatic-seo
When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pag...
/schema-markup
When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "str...
/seo-audit
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I...
/setup-seo-machine
Interactive setup wizard for configuring SEO Machine for your business. This skill guides you through all necessary configuration steps to get the ...
/ab-test-setup
When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment,...
/copywriting
When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, ab...
/form-cro
When the user wants to optimize any form that is NOT signup/registration — including lead capture forms, contact forms, demo request forms, applica...
/marketing-psychology
When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psycholo...
/onboarding-cro
When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "o...
/page-cro
When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature...
/paywall-upgrade-cro
When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywa...
/popup-cro
When the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. Also use when the user mentions ...
/signup-flow-cro
When the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversi...
/ab-test-setup
When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment,...
/copywriting
When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, ab...
/form-cro
When the user wants to optimize any form that is NOT signup/registration — including lead capture forms, contact forms, demo request forms, applica...
/marketing-psychology
When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psycholo...
/onboarding-cro
When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "o...
/page-cro
When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature...
/paywall-upgrade-cro
When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywa...
/popup-cro
When the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. Also use when the user mentions ...
/signup-flow-cro
When the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversi...
/brand-voice
Apply and enforce brand voice, style guide, and messaging pillars across content. Use when reviewing content for brand consistency, documenting a b...
/content-creation
Draft marketing content across channels — blog posts, social media, email newsletters, landing pages, press releases, and case studies. Use when wr...
/copy-editing
When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy ...
/social-content
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other pl...
/copy-editing
When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy ...
/social-content
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other pl...
/performance-analytics
Analyze marketing performance with key metrics, trend analysis, and optimization recommendations. Use when building performance reports, reviewing ...
/analytics-tracking
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Goo...
/analytics-tracking
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Goo...
/cold-email
Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold ema...
/email-sequence
When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the use...
/email-sequence
When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the use...
/paid-ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also...
/paid-ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also...
/marketing-ideas
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing idea...
/referral-program
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentio...
/growth-lead
Your senior growth advisor who gives direct, data-driven guidance on sales, marketing, and growth strategy. No fluff, no hedging—just clear directi...
/marketing-ideas
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing idea...
/referral-program
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentio...
/content-strategy
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions ...
/pricing-strategy
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' '...
/product-marketing-context
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing con...
/content-strategy
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions ...
/pricing-strategy
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' '...
/product-marketing-context
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing con...
/revops
When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentio...
/sales-enablement
When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions ...
/get-context
Retrieve internal knowledge via Context Link when the user references company knowledge or says "get context", "use context link", "check context l...
/save-memory
Save conversation content or specified text to Context Link for later retrieval. Use when the user says "save this", "remember this", "save memory"...
/update-memory
Retrieve saved content from Context Link, update it with current context, and save it back. Use when the user says "update memory", "update context...
/campaign-planning
Plan marketing campaigns with objectives, audience segmentation, channel strategy, content calendars, and success metrics. Use when launching a cam...
/launch-strategy
When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' ...
/launch-strategy
When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' ...
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